Simply: because every business contact deserves a bespoke approach. Do you treat a customer who has contributed to your turnover for a number of years in the same way as a customer who only places an occasional order? The answer is obvious.

Thanks to scoring you will get a clear picture of the profitability of all your customers.

We have developed a model of customer’s reliability and credibility evaluation which helps to identify customers with high risk of failure to pay.Collecting as many as possible attributes referring to payments, we get the behavioral patterns of every client. Similar patterns could be found and used for client’s categorization and classification. Customer’s social-demographic indicators help us to form customer groups and improve model quality. So after evaluation of attributes significance and model tuning, we can range and group all the customers by their risk score.